The Covid-19 pandemic triggered a spike in consumer spending in electronics, especially in home appliances such as televisions and washing machines. More accurately, the period hastened the purchase of these items before the end of their use cycle. As a result, demand for such products has gone down in recent times, and the industry faces a slowdown. How have consumer electronics companies contended with this slump? How have newer consumer preferences contributed to logistical challenges? How can they be dealt with?

In our video, our experts Marina Arana and Eric Dominguez address these topics and attempt to demystify them.

Watch the video to find out the solutions that they recommend.

The real differentiator is the technology that you use to ensure visibility, and the people in charge of managing this technology.

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Eric Dominguez
Regional Head of Lead Logistics Product Latin America

There’s now increased pressure on our customer’s logistics as they need to ensure the availability of their products in offline and online channels.

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Marina Arana

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